Tuesday, 17 December 2013

British Industry 30 Questions

What % of global box office was the British film industry responsible for?

The Uk Film Industry takes 15% of the global box office.

What was this % in 2009?

7% of the global box office.

What might this change indicate about British film?

That there is an increased interest in British Films.

What films have been responsible for this change?

 Some examples are 007 Skyfall, The King's Speech and Harry Potter

What % of the British film industry makes a profit?

Only 17% of British film industry make a profit.

What % of Hollywood films make a profit?

Only 7% of British films make a profit.

How does that % differ between £2m and £10m budget British films?

 £2m budget British Films have a 4% profit rate, and £10m budget British Films have a 17% rate.

What might we infer from this difference?

 The more money spent, the more profit that is going to be raised.

Which age group makes up the largest % of UK cinema goers?


Why do you think this might be?

 Because a lot of films are made to be aimed at such age group, due to the childish mind

Which 'type' of film has seen an 18% drop in attendance?

 3D Movies have seen a drop in attendance

Within that 'type' which genre has seen the biggest fall?

 Big Family Films

What did Charles Grant put this decline down to?

 He said it was down to families needing to economise.

Who is Paul Greengrass?

 A British Movie Producer

How did he describe the British film industry?

 He describes the Industry as a 'Success Story'

What did a BFI spokesperson say was the point of less profitable low budget British films?

 For skills and training.
What was the budget for Filth and how much money did it take?

 est $2,000,000

What advantage did James McEvoy feel £100m films have over low budget films?

 The reach for the audience

What is VOD?


What % increase did VOD see last year?

 50 Percent Increase

What impact might VOD have on distributers and Studios?

 People might not want to go cinema when they can simply wait for it to come to their homes.

What impact has it had on Blockbuster rental stores?

 Due to the increase in online streaming, Blockbuster has had to shut down due to lack of sales.

What was unique about Ben Wheatleys 'A Field In England'?

 It was released in several different formats at once

What does director of The Machine Caradog James think is the toughest part of film making?

 How you get it to reach your audience.

Why have rules been relaxed on what makes a film 'British'?

 The cultural test, and how films are defined as 'British'

How has the use of visual effects in films been encouraged?

 Special effects are cheaper than visual effects.

Name five of these rules and link them to The Kings Speech, Kill List, The World's End

  • Film set in the UK

  • Lead characters British citizens or residents

  • Film based on British subject matter or underlying material

  • Original dialogue recorded mainly in English language

  • Represents/reflects diverse British culture, heritage or creativity

  • What rules has chancellor George Osbourne announced for tax on British films?

     Tax relief increase

    What is the highest grossing film in UK box office history?


    How much has it taken and how many screens was it available on?

     It showed on 587 Screens and took in £94m gross.

    Thursday, 12 December 2013

    The Kings Speech Poster Analysis

    Task 1: This was the first poster that The King's Speech used; as you can see this poster is not really too suitable for the theme of the movie. The poster features three of the main characters with The King in the foreground looking nervously at the camera, his wife behind him looking confident and the speech therapist in the background looking expectantly. In this poster, the characters are all awkward positioned; the creator took three different images of the characters and put them in front of one another adding a shadow to create the illusion that they were actually all like that; with how the Speech Therapists eyes are aimed, it would be that he was looking at the wife, and not the king, this is only a small nitpick but in the long run, when considering movie posters, small things need to be taken into account. 

    Because of how the poster has been edited, The King's Wife and the Speech Therapist do not look right in the frame. The poster might have been better if they were to have just included the king. The way it is formatted makes the poster look as if it's a comedy, because of the emotions that both the other characters are holding. This poster was trying to aim at a larger range of people, giving a sense of mystery. There is no reference to what the film is about from this poster, all we know is that these three characters are important and that the story is based off an 'incredible true story', so other than us knowing the story is apparently 'incredible' according to the creator, which is about as useful as us knowing that the king is featured in this film, we do not now much.

    Task 2: This poster was the improved version of the previous poster that was made to hopefully attract more attention towards the film. The biggest improvement with this poster is the theme, we can now see what we assume to be the theme and genre included; we know that the king has to make a speech and that he is nervous about doing so because of the emotion on his face. This poster contains more reviews from other people, other than just the creator, this allows other people to see what people think of the film, and judge whether or not they want to watch it.

    If they were trying to portray The King as a confident speaker, they would probably have had him open his mouth slightly to show that he was about to speak. With this image, we can see that The King has lent in about to speak, but his lips are pursed because of his nervousness, it gives us a sense of the plot. The colours used in this poster are different to that of the first one, the first poster featured clouds in the background, with black filling the majority of the page to allow for the characters black apparel to fade into the bold colour, while this poster features a much brighter Yellowy-Orange that fills the entirety of the page. The only two objects in this poster are The King's face and the microphone; making sure we know what we are focusing on.

    Task 3: These two posters were made when the film's popularity began to increase; they contain a lot more within them than the previous posters, with white text filling the screen. The text does not have a shadow, so it simply lays with the picture on the same field, this gives us a sense of inclusion, and that the text is meant to be there; there is a slight transparency to the text which makes it so it fits in well and looks right. There are two posters, one that simply says 'God Save the King' which is a common expression that is used several times throughout the film, while the second poster is filled with reviews, featuring the Speech Therapist in the background. The reason for the text on these two posters is to suit their characters, for example, The King is looking for confidence, and in the film he utters 'God Save the King' to himself in order to give himself confidence. The Speech Therapists poster is filled with reviews because that is what he does to Burty, he constantly reviews what he does and gives him praise.

    The poster of The King shows him looking directly at the camera, with a small smirk on his face. This is referencing to the end of the film after he has made his speech and increased his confidence, on a related note, both characters are dressed identically, again linking to the end of the film where they more or less become equals with each other in a metaphorical sense. The poster with the Speech Therapist shows him looking off to the left, this is to show that he is more focused on what Burty does than himself; in the film we see him fail an audition, but this does not dampen his spirits, he instead focuses his attention of Burty and tries to bring him to full speech capability.

    The background is very plain, so that the focus is on the characters in the front; using a grey gradient to give a sense that the background is uninteresting while the full colour characters in the foreground are very interesting. The title and cast are placed at the bottom of the poster because the suits the characters are wearing are black, and it allows for them to add these items without adding a shadow, to keep with the theme of the poster.

    Task 4: This is the poster for the film The Social Network; as we can see there are may similarities between the two, with text filling the screen covering the face of the character in view. The Social Network poster came out before the altered King's Speech poster, so it could be seen that it copied. Although the film fits the same theme as that of the Social Network, the text on this poster is not entirely transparent; for the use of this film it is intentional, as the characters face is desired to be obscured, but for the use of The King's Speech, the directors wanted the faces to be entirely visible.

    The Social Network poster is aimed to give an impression of the plot and show an image of the character, the King's Speech poster does the same but uses a different quote that is actually used in the film. With the social network the phrase is referring to Mark Zuckaburg's rise to fame and depletion as he lost the people who helped him become who he was, using this phrase as a reminder of his mistakes. For the King's Speech, it is similar in the way of how the Prince became the king, and uses the phrase as a reminder of confidence.

    It is most likely for these reasons that the directors decided to inspire their film off this poster, because of the similar films. The character of Zuckaburg is portrayed as mysterious in the sense of people don't know what to expect. The same could occur to The King, as he could be seen as someone who no one really knows what to expect, due to the fact of King's often having to give speeches, and Burty having too much of a stutter to perform.

    Task 5: This is the american version of the film. Straight away we can notice that the logo is different and more condensed, with a shadow behind it to give a sense of distance, there is also a label that reads 'rated PG-13' underneath it, this is because in the original release of the film there was a lot of profanity in terms of swearing, although the british board saw this as suitable as it was all in context, but with the american release, the scenes including profanity were removed. This poster was made after the release of the british version, and as such has all the credits for rewards including the boasting of Academy Awards and being the 'Best Picture of the year'.

    The poster is very different from the english release, because with the british release they had to create a way to show what the film was about and who was important, but with this the film had already been released and as such there was already a following. Because of the cut profanity scenes, the film is advertised as a family friendly with the happy family looking overly happy in the background. The bottom of the poster again fades to black to allow the cast to not have a shadow.

    Tuesday, 26 November 2013

    Companies for Kill List

    Screen Yorkshire: A well known British film production industry with investments made to help fund UK and British films. Some Examples:

    Kill List
    This is England
    The Damned United

    Film 4: Channel 4 originally owned this production company, and only funded producers that were part of a subscription to Channel 4, but over time they launched a much broader release and allowed more films to access their services; in 2006 they rereleased as Film 4 Productions. Some examples:

    Slumdog Millionaire
    The Inbetweeners Movie

    Studio Canal: Distributing 50 films a year in the UK, Studio Canal are a very successful for distrusting and funding international films that are created in the UK. Some Examples:

    About a Boy
    The Guru

    Warp Films: An independent UK company that is based in Melbourne to produce a selection of short films. Some examples:

    Four Lions
    The Midnight Beast
    Grow Your Own

    Improvements to Essay

    My essay did not actually follow the title or theme that we were set... in order to improve it would definitely be in my best favour to actually follow the question and compare another American movie to that of the British film Dredd. The points I made were bias to my opinion of the question, and I should instead try to have a more balance and non biased view point.

    • Pick an American film to use as reference and compare
    • Use an unbiased opinion
    • Research further into the production of Dredd

    The Big Six

    Warner Bros Incorporated.

    Warner Brothers is an American Production company for film, television and music and are a member of the Motion Picture Associate of America. Formally known as Warner Brothers Pictures, Incorporated. Some films with the Warner Brothers name credited include:

    Sucker Punch (2011)
    The Matrix (1999)
    Gravity (2013)

    Paramount Pictures.

    Paramount Pictures is ranked as the highest ranking production studio (In terms of Grossing). Some of the successfully distributed films under the Paramount name include:

    Kung Fu Panda
    Indiana Jones

    Walt Disney

    Disney was founded by Mr. Walt Disney, an animator famous for the creation of Mickey Mouse. He is known for being one of the biggest animation producers of all time, some work produced by him include:

    Alice in Wonderland
    Mickey Mouse
    Oswald The Lucky Rabbit

    Columbia Pictures.

    Columbia Pictures are an American production company that is part of Tristar Motion Pictures and is owed by sony pictures. Some films produced by Columbia Pictures include:

    Hancock (2008)
    2012 (2009)
    Skyfall (2012)

    Universal Studios.
    Universal Studios, also known as Universal Pictures is an American production company owned by Comcast through it's wholly owned subsidiary NBCUniversal. Some films include:

    The Skulls (2000)
    Shaun to Dead (2004)
    Jarhead (2005)

    20th Century Fox.

    20th Century Fox is an American production company famous for the large logo containing 3D font reading '20th century' some films consist of:

    Ice Age (2002)
    X-Men: Last Stand (2005)
    Eragon (2006)

    In what ways have the improvements in hardware and content affected institutions and audiences.

    With the development of Blue Ray, we have brought about a much higher grade of filmography. Blueray contains a lot more data on a disc and as such is able to store more footage as well as contain it in a much higher format and display it in a higher screen dimention. These kinds of hardware improvements have really shaped society as we know it, as they have become the norm; it is very rare for a film to not come out on blueray, due to the overwhelming amount of people who refuse to buy any film that does not come on such disc.

    Audiences have become more expectent, while at one point it would have been fine for a film to release on a disc that simply contained a play button, it is now expected for that disc to come with all the behind the scenes footage amongst many other things in high quality blue ray on a blue ray disc. Back in 2005 or so, DVD's such as Harry Potter contained minigames locked onto the disc that could be played using the TV remote; nowadays, these 'minigames' are either non existent, or exclusive to the later and more expensive versions of the same film.

    Content is usually more detailed, in the sense that films are expected to be longe, originally during the peak of filmography, institutions feared that audiences would lose interest in a film if it was too long, and capped the film length to an unsigned 30 minutes; in modern culture, it is very common for a film to last 2 hours, and even more common for the same film to have an extra hour of bonus footage locked onto the DVD; the entire process is just to make sure the film a producer has made is not forgotten about and can be brought back several times to bring more profit.

    “Media production is dominated by global institutions, which sell their products and services to national audiences”.

    Topic : Film Industry in the UK and US
    Aspect : Media Production
    Viewpoint : Dominated
    Instruction : To what extend

    “Media production is dominated by global institutions, which sell their products and services to national audiences”.

    To answer this question:

    Film Industry

    The BFI are quoted of saying:

    'We use Lottery funds to nurture and invest in a diverse mix of first-class filmmakers UK-wide; to discover and develop new talent; and to support the production of a wide range of films that will enrich British film culture and define Britain and its storytellers in the 21st century, for the benefit of audiences at home and abroad.
    We support UK distributors to help ensure that the best British and specialised films connect with a wide range of audiences across a range of platforms throughout the UK.
    We support sales companies who are premiering new UK films at key international film festivals and markets.
    We invest in skills across the film sector and support inward investment and film exports, helping the industry to remain competitive, especially on the global stage.'

    Film Grossing/ Profit

    Dredd:        $13,401,683 (USA)      
    Star Trek:   $228,756,232 (USA)      
    Kill List:     $26,297 (USA)

    The Big Six

    1. Warner Bros. Pictures.
    2. Paramount Pictures.
    3. Walt Disney.
    4. Columbia Pictures.
    5. Universal Studios.
    6. 20th Century Fox.